Display URL’s

October 2, 2008 on 10:49 pm | In Questions and Comments | 1 Comment

Hey Guys!

Mr. Borelli, I know that you must get this question all the time. I am at a loss for writing ads now that it has become so apparent that I can not use anyone’s “trademarked name” in the display URL. I have a website that is completely unrelated to 100% of the programs I have promoted. So, using my own URL, as the display name is out of the question and I certainly do not want to make a website for every program. This is search marketing right?

I will be the first to admit, I was excited about this business and I found myself reading the first 6 chapters of your book. Then…stopping. Why? because I was having small success with my ads. I failed to read chapter 10 before I could get your warning on all the newbie mistakes. I had to go back and read them, and I heartily thank you for that chapter.
So back to my question, I can totally deal with not using their precious “trademarks”, in my key words and search terms, but I can not seem to think my way around the “display URL” concept without loosing money.

Thanks,

Anthony

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  1. Anthony,

    When I wrote my book, the majority of affiliate programs allowed direct linking to their sites, and creating a website of my own was completely unnecessary. Today, however, fewer and fewer programs allow direct linking (with some notable exceptions such as Amazon.com) and it is becoming increasingly more difficult to take advantage of good search marketing skills without also creating websites (which requires a whole other set of tools and skills to do right).

    You have two choices;

    1. Stick to the shrinking number of affiliate programs (like Amazon.com) that still allow direct search, and accept certain limits on potential revenue, or

    2. Adapt, and learn how to create, deploy and advertise simple websites and pages designed not just to display your affiliate program ads, but also to provide some added value (a key to better page rank from Google).

    If you go the first route, there is still money to be made, though I can’t say for how much longer.

    The second route is not as simple as my original strategy, but is is not prohibitively difficult either. I have some resources to help you get started with web-page design (including some free web-site templates) at http://www.AffiliateMillions.com.

    Good Luck,

    Tony

    Comment by Administrator — October 3, 2008 #

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