case study

January 2, 2008 on 5:20 am | In Questions and Comments | 2 Comments

Here is a snapshot of my first attempt at aff.
Clicks    Impr            CTR         Avg        Cost        Avg.Pos

97        129,5050       .10%     $.25        24.22        3.2
I am promoting a ebay nich I am very familiar with on adwords. The ad group has been running from 12/18 to 1/1/08, when I paused the campaign. Over the weekend I tuned my campaign daily and continued to lower my cpc and increase my ad position. There are no earnings in my commission junction account which concerns me. I have checked tracking code (cj PID # with ebay link code). Is there enough data to make a decision? Shouldn’t I have had at least a penny or two in my cj earnings? Should I continue running the campaign or wait to see if earnings come in or start new campaign? What am I missing?

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  1. Meto,

    I was away for the holidays, but I am back now.

    Unless you are linking to your own landing page, eBay no longer allows this. As of June 1, 2007, eBay no longer allows search marketers to link directly to the eBay site.  The new terms and conditions can be found on eBay here.

    Tony

    Comment by Administrator — January 7, 2008 #

  2. Thanks,
    I have moved on to a new program.

    Comment by Meto — January 8, 2008 #

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